Post house, Virtual Post, has appointed series and edit producer Kirsty Painter as its first client relationship director.
In her new role, Painter will focus on business development and communications, drawing on 20 years of primetime production expertise to “help VP’s clients achieve the best creative and commercial results.” She will report to VP founder and CEO Jon Lee.
Over the past two decades, Painter has worked on a string of primetime observational documentary and factual entertainment programmes for clients including RDF, ITN and Ricochet. She cut her teeth on reality formats, including Faking It, Supernanny and Shipwrecked. She has worked as a freelance producer on several hit shows, most recently RDF’s Outback Brits and Celebrity Cooking School for Channel 4 and E4 respectively.
Kirsty Painter said: “Having produced hundreds of hours of television, I understand first-hand what production companies are looking for when it comes to post-production. By helping clients to navigate new flexible and collaborative working models, I aim to expand on the many excellent relationships that Jon and his team have developed within the industry. Virtual Post has moved into the next phase of its development and I’m looking forward to playing a part in shaping this exciting new future.”
Jon Lee said: “Our focus on hiring the best creative and management talent combined with our ongoing programme of investment in next-generation technology and working practices has paid off hugely over the last year. As part of that strategy, we’ve long been looking for the right person to help us better understand our clients’ perspective. We know we’ve found that person in Kirsty. Not only does she have the experience, energy and insight to take the client experience to the next level, but she’s also an inspiring example of female leadership, which is increasingly important in an industry in need of more diversity.”
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