Flawless is making its AI-powered editing tool DeepEditor available commercially.
DeepEditor has already been used by major Hollywood productions to refine performances, adjust dialogue, and enhance storytelling, while preserving artistic control.
“Hollywood is at a turning point with AI,” said Scott Mann, Co-Founder and Co-CEO of Flawless. “The industry is recognizing that AI isn’t just inevitable, it’s essential. But how we use it matters. DeepEditor is proof that AI can enhance storytelling while ensuring performers and editors remain in control. It provides real creative flexibility, operates on clean, copyrightable data, and respects the artistry behind every film.”
DeepEditor is designed with artist-first workflows, ensuring performers retain control over their likenesses and creative contributions. It was developed in consultation with industry labor groups, setting a new standard for ethical AI use in post-production.
The technology has already been embraced by Hollywood, including the 2022 blockbuster Fall. DeepEditor helped replace 30 instances of profanity, securing a PG-13 rating, and significantly broadening the film’s audience.
It will demonstrate the editing tool at today’s BFE Awards in London.
Pippa Considine
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