This is Pulse director Amma Asante’s new spot for Nokia (HMD Global), the official phone partner for the 25th James Bond film, No Time to Die.

Asante’s action packed, No Time To Die-inspired 90-second spot was filmed against the backdrop of London and stars Lashana Lynch as Agent Nomi. It showcases Agent Nomi using a range of capabilities on her Nokia smartphone to complete her mission. The commercial is part of HMD Global’s largest ever global marketing campaign, showcasing Nokia smartphones as ‘The Only Gadget You’ll Ever Need’.

Amma Asante said of the film: “I am always drawn to projects that portray women as strong and intellectual – the campaign script was beautifully crafted to present Nomi as a kick ass agent not afraid of going up against the bad guys and doing it with irreverent humour at the same time.”

 

CREDITS

Credits: 

Client: HMD Global

Creative Agency: Grey London

Creative Directors: Mark Fairbanks, Sue Higgs and Stephania Silveira

Agency Planner: Stephen Pirrie

Agency Account Team:

Sean Allen (Account Director)

Mark Rees-Weeden

Holly McDavitt

Fusibi Sowemimo

Agency Senior Producer: Thea Evely

Agency Assistant Producer: India Smith

Production Company: Pulse Films

Director: Amma Asante at Pulse Films
Executive Producer James Sorton at Pulse Films

Production Company Producer Shirley O’Connor at Pulse Films

Production Manager Ben Burdock at Pulse Films

D.O.P Andrij Parekh

Production Designer Neal Callow

Costume Designer Jenny Beavan

Post Producer Antonia Porter at Whitehouse Post

Editor: Russell Icke at Whitehouse Post

Colourist Gareth Spensley at Molinaire

Post Executive Producer Ian Berry at Untold Studios

Post Producer Helen Tang

VFX Artist: Bruno Fukumothi at Untold Studios

Composer Anne Chmelewsky

Sound Engineer: Sam Ashwell

Jon Creamer