Animated series Good Morning Kevin, an original designed exclusively for social media platforms is released this week.

Created, storyboarded, and directed by Andrew Gordon, a 20-year Pixar veteran known for iconic characters like Mike Wazowski, and Alastair Webber, the founder of The Other Songs record label.

Passion Pictures, the animation studio renowned for its work on the Gorillaz’s famed music videos and avatars, has produced the series with Gordon.

Good Morning Kevin consists of over 100 short-form video clips set to original music, created by industry-leading musicians and producers, tailored to viral trends on social media.

This series marries the worlds of animation, music, storytelling, and technology, creating digital, narrative-led content that supports artists in showcasing their talent in a unique and low impact way.

The first clip in the series can be viewed on the Good Morning Kevin social channels now, including TikTok, Instagram, YouTube and Facebook .

Pippa Considine

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