Mip TV organisers Reed MIDEM are to launch a new online service after the cancellation of the upcoming MIP TV distribution market in Cannes.
MIPTV ONLINE+ will be available for free to all registered MIPTV, MIPDoc and MIPFormats 2020 clients.
MIPTV ONLINE+ will launch on March 30. The new service offers connected access to content originally programmed for the 57th edition of MIPTV which, together with MIPDoc and MIPFormats, was scheduled to run March 28-April 2 in Cannes before being cancelled due to the coronavirus (Covid-19).
MIPTV ONLINE+ will enable buyers to stream distributor programmes scheduled for the MIPTV Drama Buyers’ Summit and the MIPDoc Screenings Library. The online service will also stream the In Development, MIPDoc and MIPFormats project pitches, as well as MIPTV’s market intelligence conference sessions, Fresh TV and the Factual and Kids Content Showcases.
Lucy Smith, Television Division Deputy Director at Reed MIDEM said: “ Our clients are unable to come to MIPTV in Cannes, so we are bringing MIPTV to them. Starting on March 30, delegates from 94 countries will be able to interact with one another online and experience originally scheduled MIP programming from the comfort of their office or home. Nothing replaces face-to-face meetings, but MIPTV ONLINE+ content, networking and access to the international entertainment business community is totally unique.”
In addition, the MIPTV online database, accessed via miptv.com , will be available during the months ahead, allowing users to connect and interact with the MIPTV community.
Details of MIPTV ONLINE+ features will be regularly updated and communicated on the MIPTV web site.