Ncam and disguise have announced a partnership that joins Ncam’s real-time camera tracking system with disguise xR.

The same tracking tech used by Disney, CNN and Netflix is now on offer to broadcast and live events looking to blend CGI, video and extended reality (XR).

disguise xR technology allows the blending of virtual and physical worlds and brings immersive AR and MR to live production environments. This new xR solution expands the company’s ability to deliver virtual filming systems to a wider variety of clients, who increasingly need trackers that aren’t limited to a single surface or location.

disguise xR can directly respond to growing trends built on LED walls and live real-time content, producing pixel-perfect live imagery on vast, complex surfaces. By combining Ncam Reality with disguise’s current offering, clients will be able to visualize live AR, MR & XR, real-time CGI environments, set extensions and CGI elements directly in-camera, using the most advanced tracker in the world.

Ncam Reality can track in any environment, on any camera, with any lens or rig, making it easy to build into any type of production. This flexibility will also allow productions to quickly swap out virtual sets during remote shoots, reducing both real estate requirements and the number of staff needed onsite.

“The COVID-19 pandemic has accelerated the transition to virtual graphics, leaving many companies wondering where to start,” said Nic Hatch, CEO of Ncam. “This partnership helps brands jump on a growing trend with trained experts and advanced tech, so they can set themselves up for a future that is only going to get more visual.”

“No matter what the project, our goal is to give our customers more flexibility as they plan their next adventure,” said Tom Rockhill, CCO at disguise. “Ncam’s ability to use natural markers and IR reflectors gives unique versatility, which means it can be used both indoors and outdoors, on an LED wall or for AR graphics in an open space. The possibilities are endless, and that’s exactly how we want our clients to feel.”

 

Jon Creamer