IMG has hired Robert Klein as Managing Director, Head of Global Football for IMG Media. Klein has served most recently as Bundesliga International CEO.

Klein, who will start in early January, brings more than 25 years’ experience, most recently in driving the global growth of one of the world’s biggest football leagues. He was responsible for setting up the Deustsche Fusball Liga (DFL), Bundesliga International, in 2017 to market the international media rights to Bundesliga and Bundesliga 2 matches across all platforms, as well as global licensing and sponsorship rights. He also built the league’s global communications and marketing teams to engage with fans and digital content partners worldwide.

Adam Kelly, President of IMG Media, said: “Robert will drive our global football business to new levels, working with and expanding our football team to deliver transformative growth for existing and new partners. His stellar reputation, experience and relationships will further bolster the unique set of capabilities, expertise and network that enable us to add value for rightsholders around the world.”

Klein added: “I have been impressed by the first-class team IMG Media has built over recent years, as well as their energy and focus on pioneering new, ground-breaking projects. They have a unique offering that I’m looking forward to further leveraging with the football community. To join IMG at this time and be given the opportunity and backing to build out a world-class football group was too good to resist. The ambition levels are high and I can’t wait to get started in January 2023.”

Prior to Bundesliga International, Klein ran global sports rights for Red Bull Media House.


Jon Creamer

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