ITV4 has commissioned Twofour to produce a new physical challenge entertainment show, Take The Tower (6 x 60’) which “draws inspiration from classic Hollywood action movies to create a challenge show like no other.”
The show will be hosted by action movie star Dolph Lundgren of Rocky, Universal Soldier and The Expendables. The show will challenge some of the toughest members of the public to a combination of physical challenges and quiz questions. Contestants who manage to make their way to the top of the ‘tower’ will win a holiday for themselves and their friends.
Melanie Leach, Chief Executive, Twofour, said: “This is probably the most bonkers idea we’ve had the good fortune to make. But in the words of the A Team, it’s so crazy, it just might work.”
Paul Mortimer, Head of Digital Channels and Acquisitions said: "Take the Tower will anchor a night of new, original series this coming Autumn on ITV4 as we push forward with a commissioning strategy that puts male-skewed entertainment at the heart of Prime Time on the channel."
The show was commissioned by Amanda Stavri, Commissioning Editor, Comedy & Entertainment for ITV, and will be executive produced by Melanie Leach, Andrew Mackenzie and Rachel Watson. Air date is yet to be confirmed. The show will be represented internationally by Twofour Rights.
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