BBC Studios has appointed Robert Schildhouse to the expanded role of President of BritBox North America, and General Manager of BritBox International based in New York.

Kerry Ball will continue in her role as Chief Commercial & Strategy Officer based in London. Schildhouse and Ball will now both report to Rebecca Glashow, CEO, BBC Global Media & Streaming. The moves follow BBC Studios recent acquisition of BritBox International.

Schildhouse most recently served as General Manager, North America, and Group Editorial for BritBox International, driving the streaming service’s business growth in the U.S. and Canada, while leading its global Content and Editorial organisation. As part of his expanded role, Schildhouse will assume responsibility for product/technology and marketing, in addition to editorial.

“Robert’s commitment, creativity and passion for the business make him the optimal leader to drive the continued success of BritBox and I’m looking forward to working with him,” said Glashow. “With Robert’s deep understanding of the streaming landscape, combined with our world-class leadership team and staff, BritBox is poised for an exciting next phase of growth in the BBC portfolio.”

Schildhouse was part of the launch team at Hulu and then in leadership roles at CBS, where he was “pivotal in securing groundbreaking content deals”, and most recently in expanding BritBox’s reach.

“I am thrilled to take on this expanded role at such a pivotal moment for BritBox International. We have had an incredible year of growth and are uniquely positioned to solidify our standing as the premier destination for delivering quality British content to our loyal and expanding subscriber base,” said Schildhouse. “Great stories can come from anywhere, and we remain committed to curating premium content from the deep and varied creative community across the UK, including ITV, independent producers and from within BBC Studios.”

Jon Creamer

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