The NEP Group has rebranded two of its UK broadcast service divisions – NEP Visions and Roll to Record – under the collective title NEP UK, with Bow Tie Television to join the group later in the year.
The brand will operate under the global NEP Broadcast Services unit, which also includes NEP Cymru, providing outside broadcast, fly packs, crews, RF, edit and project management services around the globe.
The rebrand emphasises the “strength of the collective NEP business in the UK while aligning the group more closely with the global NEP brand”. NEP says the rebrand does not involve any structural or organisational changes.
“The UK group has undergone a significant amount of change and growth in the past few years. The new NEP UK identity satisfies all of the existing expectations of what we stand for while simultaneously moving the brand forward to acknowledge the maturity, functionality and diversity of our business,” said Kevin Rabbitt, CEO, NEP Group. “Our clients work around the world, and we want to be identified across all borders and solidify our position in the marketplace as a world leader in our industry.”
Bow Tie Television will transition to the NEP UK brand later in 2016. Bow Tie is the managed services provider for Parliaments and Government Authorities in the UK, offering a range of services to capture, broadcast, stream online or archive a complete record of formal proceedings and other events
Steve Jenkins, President, NEP UK & Ireland, said, “The rebrand reflects our collective values and ambitions, and underlines the support available across the entire NEP Group. The only difference our clients will notice is a new logo – we will continue to execute all our projects, from fixed rig shows to parliamentary coverage to host broadcast services, with the same level of excellence and professionalism that our clients have come to expect.”