Over at NAB, augmented reality outfit Ncam was showing some new products designed to enhance lighting and depth within AR platforms.
Ncam’s tech is used for on set visualisation of vfx in movies like Fantastic Beasts, Avengers: Age of Ultron and Jupiter Ascending and is also used in live shows by broadcasters including BT Sport, Fox Sports and ESPN.
Real Light is designed to solve the challenge of making augmented graphics look like they are part of the real-world scene. Real Light captures real-world lighting (direction, colour, intensity, HDR maps), and renders it onto augmented graphics in real-time, adapting to each lighting change.
Real Depth provides a new automated technique for sensing depth. It works by extracting depth data in real-time so subjects are able to interact with their virtual surroundings. Presenters can, for instance, walk behind virtual objects.
There was also Extreme, a new option for Ncam’s camera tracking products, providing camera tracking for severe lighting conditions, especially stage lighting including strobing effects.
Nic Hatch, CEO, Ncam, said, “These new technologies take our augmented reality platform to the next level, providing our customers with unrivalled possibilities, enabling an even more realistic look to graphics content.”
Ncam also a announced a VC investment in the company by YFM Equity Partners (YFM). The undisclosed funds will be used for R&D and to expand its sales team.
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