Technology provider, Jigsaw24, is to “redefine” its media business in 2022 with the launch of a division dedicated to its media customer base.
The new strategy also sees the division specialising in post-production shifting from a product focus to a service-led approach as Jigsaw24 Media.
It also includes the reorganisation of the senior leadership team as well as a number of new hires.
The changes follow the hire of Jason Cowan as media business director in September 2021 and are part of a broader plan to align Jigsaw24’s services, sales and solutions teams into business units that “align more closely with customer needs.”
Sales, marketing, presales, professional services, systems integration, support and operations teams will now align as part of the Jigsaw24 Media organisation, under Cowan’s remit.
The specialised Jigsaw24 Media teams include Graham McGuiness as the head of technical architecture and Neal Kemsley as solutions architect while David Skeggs remains as strategy director. New additions include Greg Abell who brings fifteen years of broadcast engineering experience to his position as head of media presales and Ian Somerville who will head up the dedicated support team based in Soho following similar roles at Quantel and Grass Valley.
Jigsaw24 Media will adopt a “service-led” approach and will focus on post-production in the media and entertainment, education and corporate sectors. Teams will offer solution design, consultancy, presales, product sales, support and managed services. Jigsaw24 has partnerships with more than 30 tech vendors including Avid, Adobe, AWS, Nutanix and EditShare.
“The media industry has been through a period of accelerated change over the last two years and has emerged stronger than ever with record-breaking investment and growth predicted over the next few years,” said Jigsaw24 Media’s business director, Jason Cowan. “Jigsaw24 is an established media services provider with a strong reputation and heritage, redefining our value proposition to match the new needs of the industry will ensure that we’re part of that future success.”
“Our latest financial results are testament to the Jigsaw24 leadership team’s response to the pandemic. By becoming highly entrepreneurial and revising our business strategy to capitalise on the opportunities that the pandemic presented, we’ve not only survived but thrived during the last two years.” said Jigsaw24’s chief sales officer, Tim Bodill. “Similarly, this new strategy for our media business will take us into the future with a proposition that attracts both existing and new customers.”
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