ITV has announced a new music show, ITV Studio Sessions, in partnership with Priority from O2 and ITV Studios indie, Lifted Entertainment.
The 6-part series, hosted by Clara Amfo, will platform talented UK musicians as well as championing new singers with Becky Hill, Cat Burns, Jess Glynne, Tom Walker, YUNGBLUD and BRIT award rising star winner Sekou, as they perform “new music, old favourites and one-of-a-kind covers allowing audiences to enjoy the artists in a whole new light.”
The six artists will take the stage in front of an audience of Priority members in O2 Blueroom at The O2.
Clara will also interview the artist between songs, finding out how their tracks “have had an impact on their lives and what we can expect next.”
Host Clara Amfo said: “I am thrilled to be part of something brand new on ITV with Studio Sessions as I wholly believe that music performance on television is still such a treat for artists to do and for their fans to enjoy. As the host and consultant producer, I’m truly looking forward to having rooted conversations with our guests, so that audiences can learn something new about them and of course see them celebrate their most beloved and new songs!”
Katie Rawcliffe, Head of Entertainment Commissioning ITV said: “ITV Studio Sessions offers the perfect mix of music and insightful conversation, and I am delighted about this exciting new series starting this May. Clara is a dynamic presenter and has interviewed the biggest names in music and entertainment, making her the perfect host.”
Gareth Griffiths, Director, Partnerships and Sponsorship at Virgin Media O2, said: “Live entertainment sits at the heart of O2 and through this exciting partnership with ITV we’re giving our customers amazing access to some of the most popular music artists in the UK, up close and personal. We’ll be opening the doors of the O2 Blueroom to offer Priority members the opportunity to be part of the audience for these intimate sessions, which will then be broadcast on ITV for millions to enjoy. What better place to host than at The O2, the world’s number one live entertainment venue.”
Bhavit Chandrani, Director of BE Studio from ITV said: “Bringing shows like this to life is exactly why we launched BE Studio. Partnering O2 with ITV and ITVX has enabled us to open up a fantastic platform for some of the biggest artists to really connect with their fans both via music and in vibrant conversation with Clara Amfo.”
Fiona Clark, Creative Director Lifted Entertainment adds: “We have some of the best artists in the UK joining us for ITV Studio Sessions. All of them are unique in their own way, and will bring something different and exciting to the stage. We couldn’t be more thrilled.”
Jon Creamer
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