ITV Studios has sold the ITN Productions’ and ITV1 and ITVX exclusive Harry: The Interview to 77 territories worldwide.
The 90-minute programme which broadcast on Sunday 8 January in the UK has now aired in 77 territories around the world across Europe, Africa and the Middle East as well as Australia, New Zealand, Hong Kong, Canada and Brazil.
The interview in which Prince Harry shares his personal story, in his own words, with journalist and ITV News at Ten presenter Tom Bradby amassed a domestic audience of more than four million viewers tuning in on ITV1 – the channel’s fourth biggest overnight audience of the year so far – and has won its slot in various other markets around the world.
ITV Studios has brokered deals with TF1 for France, RTL for Germany and The Netherlands, Discovery for Italy, TV2 for Denmark, DPG for Belgium, TV4 for Sweden, MTV3 in Finland, VGTV Norway and CMore for Denmark, Finland and Sweden. Network Seven has taken rights for the interview in Australia, TVNZ in New Zealand, Paramount+ in Canada, Globo in Brazil, Now TV in Hong Kong, Discovery in Poland, VMI in Ireland and DBS in Israel. A pan-African deal with M-Net sees the interview available in 54 territories and a pan-regional deal for CEE with CME Nova covers Czech Republic, Slovak, Croatia, Slovenia, Romania and Bulgaria, with more to be announced across the globe in the following days.
Ruth Berry, Managing Director, Global Distribution at ITV Studios said: “We have been thrilled to give our global buyers the chance to show Tom Bradby’s extraordinary interview with Prince Harry so soon after its original broadcast, and for their viewers to experience the story behind the headlines firsthand.”
Ian Rumsey, ITN Productions Managing Director and Executive Producer, said: “We are delighted to partner with ITV Studios on this landmark interview. Their unrivalled influence across the globe has ensured that audiences worldwide can share in this unprecedented and historic moment.”
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