Tin Roof Media has announced that Helen Veale is to leave her role as Creative Director of Outline Productions.
Helen founded Outline with her business partner Laura Mansfield in 1999, and the company was acquired by Tin Roof Media in 2017.
Helen Veale said: “After almost 25 years running Outline Productions with the brilliant Laura Mansfield, it’s now time for something new. I’m so proud of Outline as a company and of the of the values and culture at its heart, which allowed us to work with some of the brightest and best creatives in Britain. We hired and nurtured people from all backgrounds and it’s been so great to see them flourish and to achieve amazing things – from running indies to commissioning or running major networks round the world. And we have had the opportunity to work with some truly brilliant on-screen talent.
“I’ve really enjoyed being part of Outline’s many production successes, from the BAFTA-nominated No More Boys and Girls to seeing our formats picked up and remade around the world, to creating popular returning brands like Remarkable Places to Eat and Sarah Beeny’s New Life in the Country. Through the hundreds of hours of TV I’ve devised and delivered, it’s been a real pleasure developing shows and formats that audiences keep coming to. I’ve also loved learning the commercial tricks of the trade and have become a passionate enthusiast for brand partnerships and AFP projects. All of this has made me increasingly aware of lots of new ways that the creative skills of TV translate into a broader range of partnerships and platforms in broadcasting and beyond, I’m going take this chance to explore them. Running Outline has been such a privilege but now I’m now really excited about my next steps.”
Rod Henwood, Chairman, Tin Roof Media said: “Together with Laura, Helen built Outline into a very well-respected indie with the reputation for producing high quality, returning shows for a wide range of clients. Everyone at Tin Roof would like to thank her for making Outline such a success and wish her the very best for her future – where I’m sure she’ll continue to be a leading light in British TV.
“We’re proud to have such fantastic shows as Sarah Beeny’s New Life in the Country and Remarkable Places to Eat, and looking forward continuing to build the company’s development and production slate.
“Going forward, Dan Chambers and Justine Kershaw (Creative Directors of Outline’s sister company, Blink Films) will assume responsibility for Outline’s production and development slate and creative direction, while the production management and operations of the company remain integrated within Tin Roof under Ulla Streib. We look forward to making further announcements in due course.”
Outline’s recent credits include new and returning series and documentaries such as Sarah Beeny’s New Life in the Country (Channel 4), Michel Roux’s Provence Masterclass (Discovery +), Michel Roux’s French Country Cooking (Food Network), Sarah Beeny: Breast Cancer, My Family and Me (Channel 4), Sarah Beeny: New Lives in the Country (Channel 4), and Rochelle Humes: Interior Designer in the Making (W).
Jon Creamer
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