Private equity firm, Goldenpeak, has made a majority investment in media, games and sports sector data and analytics business, Ampere Analysis.
Ampere Analysis offers its clients a comprehensive view of the global entertainment market through subscription-based online services, market intelligence, audience insights and monetisation strategies. Clients include major film and TV studios, technology companies, gaming groups, sports teams, leagues and governing bodies.
Goldenpeak is the first institutional investor in Ampere Analysis and comes as the business is scaling both organically and through targeted mergers and acquisitions. The focus of this investment will be to fund growth initiatives for the business, including the simultaneous acquisition of PlumResearch, an independent data company that provides insights to the global entertainment industry.
Mark Williams, Founder and Managing Partner, Goldenpeak, said: “This strategic investment sits firmly within Goldenpeak’s investment focus. Ampere Analysis is a founder-led business with a differentiated product, strong market reputation and sustained top-line performance. The management team is ambitious and innovative, and we look forward to partnering with them to support the next phase of development.”
Leon Gillespie, Founder and Managing Partner, Goldenpeak, added: “The UK data and analytics market is rapidly expanding, with organisations increasingly prioritising data-driven decision-making. This investment represents a significant milestone for Goldenpeak and highlights our focus on building trusted, collaborative partnerships with founders.”
Dan Stevenson, Managing Director, Ampere Analysis, said: “This partnership marks a new chapter for Ampere Analysis. With Goldenpeak’s backing, we have an opportunity to accelerate our growth ambitions and strengthen our position as a leading data and analytics platform for the global media industry. We’ll be able to broaden our capabilities, innovate faster and deliver deeper insights and greater value for clients.”
Goldenpeak was advised by Plural on commercial due diligence, KPMG on financial due diligence, Squires Patton Boggs on legal counsel and Cardean Bell on corporate finance.
Ampere was advised by Raymond James as financial advisor, Addleshaw Goddard on legal counsel, Liberty Corporate Finance, and Deloitte.
Jon Creamer
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