MGM Alternative Television and Live Nation are launching a live experience offshoot of BBC show Gladiators.
Launching at the NEC Birmingham from May 2026, the Gladiators Experience will allow visitors to take on challenges from the BBC show including Hang Tough, Duel, The Wall, and the Eliminator.
Away from the Arena, the experience will offer a look behind the scenes of the show, a Gladiator Training Facility and superstore with merchandise. This winter will also see the Gladiators Live Tour in arenas across the UK that will contain the Gladiators Experience from May 2026.
Dom Bird, Senior Vice President at MGM Alternative Television says: “We are incredibly proud to see how Gladiators continues to delight huge audiences on BBC One, and thrilled that our 2025 Gladiators Arena Tour sold out in record time. Now, fans young and old will get one step closer to walking in the footsteps of their heroes, as we announce our brand new Gladiators Experience. Based at the NEC Birmingham, everyone finally has the chance to test their skills on the iconic games – from Duel and Hang Tough, to The Wall, and of course the legendary Travelator. Come and see if you’ve got what it takes!”
The Gladiators Experience is a collaboration between Live Nation, MGM & Flor-Jon Films Inc., who are behind the large-scale immersive event which will span over 10,000 square metres at the NEC Birmingham.
Jon Creamer
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