Production and post group Film Soho is to open central London Virtual production studio, V-Studios, in Q4 2022.
The V-Studios facility will be based in Portland Mews Soho, powered by the disguise Extended Reality (xR) workflow and featuring Absen’s 10m x 5m LED wall. The facility will complement Film Soho’s recently launched ADR unit KrADR, which has worked with Netflix (Top Boy), Universal (Downtown Abbey) and CBS Studios (The Man Who Fell To Earth).
V-Studios will feature a 1.5mm pixel pitch and can provide a range of filming solutions from pre-visualisation, virtual location scouting, additional photography and feature film pick-ups.
Nick Hamson and Chris Greenhill, Founders of Film Soho commented “Film Soho are excited to launch at the end of this year, the first ever Virtual Production stage in the heart of Soho. As a talent and production led company it made perfect sense for us to incorporate Virtual Production into our film making offering. We are delighted to be able to showcase this incredible technology to the international filmmaking community in Cannes.”
Annabel Martin, Director of Operations added “We are on the precipice of huge change, altering filmmaking as we know it. We are particularly excited about previsualisation, as this will really elevate and ultimately improve the content made, while reducing the carbon footprint. It’s a hugely exciting time for us as a company to be involved in this new era of filmmaking.”
Film Soho encompasses Soho Talent that works with established actors to co-produce content while Captain Dolly is the group’s in-house production company led by Sally Phillips and Ronni Ancona, krADR is the company’s ADR stage and Film Post handles sound and picture post-production. Studio Soho Distribution is the UK and international sales arm of the group, with recent titles including Quant and The Man Who Sold His Skin.
Jon Creamer
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