Here’s the vfx breakdown for Nineteentwenty’s work on House337 / Sky Mobile’s new ad directed by Traktor.

The spot, starring Lily James, is set in a park where every dog Lily meets magically transforms to suit new needs.

The dogs were all cast from real dogs and completely built in CG so they could complete their transformations.

The real dogs, Truffle, Willow, and Archie were put through their paces for nineteentwenty to shoot reference photos and movies with measurements also taken.

The shoot took place on the Roger Moore Stage at Pinewood studios. A set filling the stage was built for all the action to take place with the set then extended digitally

The project was managed in Nuke Studio. Dogs were modelled and rigged in Maya. Houdini was used for Look Dev, lighting, fur groom and FX. Muscles and Flesh in Ziva, Zbrush and Mush3d. Photoshop for DMP and Comp in Nuke.

ninetweentwenty credits:

Creative Director/VFX Supervisor: Bill McNamara

2D VFX Supervisor: Rod Norman

2D Artists: Adam McHale, Alejandro Marzo, Doruk Saglam, Tijan Holder, Yanru Yin.

3D VFX Supervisor: Chris King

3D Artists: Ben Thomas, Mike Farrar, Joe Baker, David Renscenyi, Elena Schurkus, Ivan Tomovic, Maria Coca Menchero, Martin Lanzinger, Oscar Hill, Tammy Smith, Adam Gramlick

DMP Artist: Adam Leary, Luke Panayiotou

Rigging: Greg Martin

Concept Artist: Grant Bonser

Colourist: Kai Van Beers

Colour Assist: Jennifer Kerr

VFX Producer: Paul Branch

Production Assistant: Heather Brown


Jon Creamer

Share this story

Share Televisual stories within your social media posts.
Be inclusive: is open access without the need to register.
Anyone and everyone can access this post with minimum fuss.