Mipcom: BBC1 format For What It’s Worth is to be remade for German broadcaster ZDF.
The show will go into production before Christmas and an initial 20 episode run will be transmitted on ZDFneo early in 2017.
The show is made in the UK by Tuesday’s Child and will be produced in Germany by Tower Productions.
Tower Productions is a joint venture between BBC Worldwide and All3Media, which also produces Sewing Bee (VOX), Great Bake Off (Sat.1) and Undercover Boss (RTL Germany and ORF Austria) amongst others for the German speaking market.
The deal with ZDF marks the first sale of the format which has aired for two series in the UK.
The BBC One series and the format are distributed by BBC Worldwide.
Karen Smith, CEO, Tuesday’s Child, said, “It’s a fresh, play-along quiz format built around the most compelling part of any antique show, “how much is it worth?” I’m thrilled that ZDF are making it, they obviously have a great eye and can spot a TV treasure!”
Staff Reporter
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