Banijay Rights, the distribution arm of Banijay, has signed a first-look deal with indie Nineteen11.

The deal will give Banijay Rights exclusive access to a wide range of programming, including documentaries, factual entertainment, and reality tv, including brand new Channel 4 commission, Swingers.

Nineteen11 CEO and in-house Executive Producer, Brian Hayes, has directed series such as the BAFTA award-winning First Dates, and Grierson shortlisted GPs: Behind Closed Doors and has had a key role on documentaries including 24 Hours in Police Custody and 24 Hours in A&E. Hayes also won an RTS Award for his work on The Family.

Having previously distributed Nineteen11’s award-winning series, The Posh Frock Shop, which sold to more than 50 territories, Banijay Rights will now have exclusive access to new series emanating from Nineteen11. The first shows to come from the first-look agreement are Channel 4 titles The Pet Talent Agency: Barking Mad (1 x 60’) and Swingers (1 x 60’).

Emily Elisha, Head of Factual, Banijay Rights, comments: “We are really excited to have partnered with Nineteen11. Brian has a keen eye for characters and settings that tell great stories and these latest films are further brilliant examples of that. We look forward to bringing future projects to the international market as well.”

Brian Hayes, CEO, Nineteen11, said: “I’m delighted to have cemented Nineteen11’s successful relationship with Banijay Rights. They represented ThePosh Frock Shop impressively, giving us access to a very wide and diverse range of international buyers. Nineteen11 is working on some exciting and ambitious ideas and we’re confident that Banijay Rights has the team to help us bring them to the global market.”

Jon Creamer

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