ITV has ordered a new special week-long rollover event of The 1% Club for this autumn.
The 1% Club Rollover shares the same game mechanics as The 1% Club, “but this time it’s bigger than ever.”
The 1% Club Rollover enables the prize pot that’s not won on one show, to rollover to the next day’s show. If all the pots rollover, there could be up to £500,000 won.
The Rollover has another rule, anyone who gets as far as the 1% question automatically comes back to compete again. This means that if someone wins big on one show, they get to come back for the next day’s show where they could potentially win the Prize Pot again and in effect, double (or even treble or quadruple) their winnings.
Sue Murphy Head of Factual Entertainment ITV said: “The 1% Club Rollover as event TV is a perfect fit. The series continues to go from strength to strength and has become a must watch in homes across the country on Saturday nights. This special Rollover week will really be a primetime event that will have the nation hooked. Five nights of The 1% Club and Lee Mack… What’s not to like?”
The 1% Club regularly exceeds 6 million viewers an episode, and since it launched three years ago, it has been streamed over 40 million times and reached 43 million viewers.
The series is commissioned by Sue Murphy, Head of Factual Entertainment ITV.
The 1% Club was created by Dean Nabarro and Andy Auerbach, and is a Magnum Media production for ITV.
The 1% Club is filmed at dock10
Jon Creamer
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