Fremantle has appointed Gabriella Carriere as group head of strategy.
Reporting directly to Andrea Scrosati, croup coo and ceo continental Europe, Carriere will head up strategy, supporting continued growth, following an already significant year of new partnerships and expansion. She will also focus on Fremantle development of new and innovative routes to market, business models and monetisation opportunities.
Carriere joins Fremantle from Sky Italia where she held the positions of Sky Wifi marketing senior director, media and commercial partnerships director and strategy director since joining in 2016. Previously she spent over eight years in the energy sector in Edison within the Energy Efficiency Business.
Andrea Scrosati commented: “I had the great opportunity to work with her in the past and she always struck me for her unique analytical and business skills and understanding of the media market. Her experience and innovative approach will help us continue to define a strategy that will be key to Fremantle’s very ambitious global growth plans.”
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