Framestore has appointed Dan Lorenzini, VFX Supervisor & Head of Flame, and Kayleigh Dugdale, Executive Producer.

Based in London, the pair join Framestore’s Advertising division.

Lorenzini has previously worked at The Mill, MPC and Absolute. His notable projects include the award-winning The Invisible Opponent for Calm, as well as high-profile campaigns for O2 with Gary Freedman, and Ikea with Patrick Daughters.

“I’m incredibly proud to be joining Framestore as VFX Supervisor & Head of Flame,” says Lorenzini. “I’ve been lucky enough to work alongside some of the industry’s most talented artists throughout my career, learning from the very best along the way. I’m excited to bring that experience to the team and help shape the next generation of creative work”.

Dugdale’s career spans studios including MPC, The Mill and Glassworks. She has produced notable campaigns for brands such as Nike, Adidas, Samsung, Lancôme and DHL, and collaborated with acclaimed directors including Adam Berg, Dom & Nic, David LaChapelle and Traktor.

“Framestore is a studio with an incredible reputation for creativity and innovation” says Dugdale. “The opportunity to work alongside such talented artists, producers, and partners is hugely exciting, and I look forward to helping build on Framestore’s legacy while contributing to its continued success.”

“I’m thrilled to welcome Dan and Kayleigh to the team. Their extensive industry expertise, leadership and proven track records will be a tremendous asset as we continue to deliver exceptional service and creative excellence for our clients,” said Helen Weil, Head of Advertising, Framestore.