Post house Fifty Fifty has now achieved its certification as a B Corporation (or B Corp).
Certified by B Lab, the not-for-profit behind the B Corp movement, Fifty Fifty has met rigorous social and environmental standards which represent its commitment to goals outside of shareholder profit.
Sally Pacy, Founder said ‘We are delighted to have achieved certified B-Corp status. The philosophy resonated so clearly with us at Fifty Fifty and our ethos of running a responsible business. Certification shows our open and transparent commitment to build on our existing culture; to create a workplace which has a positive impact on our staff, our clients, our suppliers, our community, and the environment.’
Alex Meade Operational MD commented ‘ ‘We have created 29 actionable goals across three key areas; uplifting our people, global responsibilities and building creative partnerships. These include purpose alignment with clients and suppliers, going beyond Net Zero to become Carbon Positive and establishing clear targets to promote diversity within our business to surpass industry levels. ’
JP Dash, Commercial MD added ‘At a tremendously exciting time for the company our B Corp Certification weaves perfectly into our ongoing business plans. We look forward to engaging with the B Corp community as well as spreading the word to our clients and partners about our ongoing mission.’
Chris Turner, Executive Director of B Lab UK, says “We are delighted to welcome Fifty Fifty to the B Corp community. This is a movement of companies who are committed to changing how business operates and believe business really can be a force for good. We know that Fifty Fifty are going to be a fantastic addition to the community and will continue driving the conversation forward”.
Fifty Fifty have also recently made new hires in production and picture finishing with Matt Sanderson (formerly of CODA and Molinare) joining as Executive Post Producer, Sabrina Salome (of Creativity Media) joining as Senior Post Producer and Ell Riella as Flame Artist, joining from Films@59.
More on B Corps here www.bcorporation.uk
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