The BBC has set out the commissioning brief for its new Perspectives’ YouTube channel.

BBC Three is developing the channel that will be “focused on showcasing perspectives and encouraging dialogue and debate for 16-24 audiences.”

The callout out is for two production companies to develop and produce a variety of formats for the new channel, aiming for at least one of these companies to be based in the Nations or English regions.

The new ‘Perspectives’ YouTube channel (WIP name) will explore life across the UK “through the lens of conversation, empathy and exchange, harnessing the energy, openness and cultural fluency of YouTube creators.” It will showcase a diversity of voices, experiences and opinions, with a particular focus on younger audiences aged 16–24 who are seeking “open, honest and intelligent discussion online.”

The BBC is aiming for content “that feels distinctive, light-hearted and emotionally intelligent, while remaining fully aligned with the BBC’s editorial standards of fairness, accuracy and impartiality.”

The brief also calls for producers to be “|agile and adaptable, able to interpret audience data and feedback in real time, and willing to pivot or refine formats based on what resonates with viewers.”

Each producer will receive ~£1m to develop, produce and deliver at least 30 formatted episodes (each between 10 and 30 minutes long) within a 12-month period. This must be made up of at least four distinctive, repeatable formats specifically designed for YouTube and optimised for discovery, engagement, and watch time.

Formats should be “grounded in repeatable mechanics that drive engagement and narrative progression- for example, through structured dialogue, or playful interactions that reveal unexpected viewpoints.” The tone should be in line with BBC Three “content that feels at home in a YouTube environment while upholding BBC values.”

The brief is not seeking “political punditry or polarised commentary.” Themes should be grounded on Gen Z interests, such as pop culture debates, nostalgia, university, relationships and identity, lifestyle and personal choices, as well as covering lived experiences across topics such as social justice, inequality and cost of living.

Contributors should represent the breadth of the UK creator community and the diversity of voices and experiences across the UK, to and bring authenticity, curiosity and openness to the discussion.

Producers must operate to BBC Editorial Guidelines.

Deadline for initial applications: 15 February 2026 at midnight

application form (Microsoft Forms)