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September 2018
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  • The Production 100
    Tim Dams introduces Televisual’s exclusive Production 100 survey of the indie television sector, now in its 26th year, and finds the rise of the streamers is creating opportunity –but also plenty of anxiety. The report includes the top 100 indies, the
  • The Genre report: Factual TV
    Demand for factual is growing as channels fight ever harder for audiences. Televisual Factual Festival producer Pippa Considine reports
  • All the Fun of the Fair
    ITV and Amazon’s new Vanity Fair adaptation demanded a period drama with a modern sensibility. But how was that balancing act achieved? Jon Creamer reports
  • The Art of the Vfx Super
    Creativity, tech know-how and a cool head are essential attributes for a vfx supervisor. Three top supers tell Jon Creamer how they help create screen magic
  • Channel 4's big move
    Three cities are still in the running for the new out-of-London Channel 4 HQ and three for the two creative hubs. The indies in those cities say the potential prize is immense. Jon Creamer reports
  • IBC preview
    IBC is a great place to check out both new launches and to get your hands on something already announced at NAB. Here’s a small taste of what’s likely to be on offer
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Reports&
surveys

Production Technology Survey, 2015 Back to Reports & survey Listing

Once again, Avid emerges as the most popular editing system in production. 48% of respondents say it is their primary editing system.

“The best editors know Avid inside out,” says one series producer. An editor comments: “I’m too old to learn anything else,” underlining the legacy the manufacturer still enjoys, particularly in the TV production sector. 

Indeed, many in the TV business view it as the industry standard, with one production manager commenting: “Avid is the universal language for most editors I hire.”

On the plus side, Avid is cited for its power, reliability, work flow, features and linking. Many flag up its ability to deal best with the complex workflows of post, particularly TV series and multi-camera shoots.

There are grumbles about the support offered by Avid and its price compared to other systems.


The rise of Adobe Premiere is particularly eye-catching this year, with 31% of respondents saying it is their primary editing system.

The editing software has developed a growing market in the corporate, digital and commercials world. Adobe Premiere’s integration with Creative Suite and After Effects is important to many, and it has now become standard at many production companies which has helped increase its user base. “Adobe is our corporate standard. It is used across all of brand and creative and we have more than 200 seats,” points out one executive producer in corporate production.

“It’s great value for money, is able to work seamlessly with Adobe software and is versatile with different formats,” adds an indie TV producer.



Apple FCP has its fans in the survey too, and is cited for its affordability and user interface. “I like that there is no monthly subscription so it represents good value for money,” says one exec producer. It has a stronger base in budget filmmaking, corporate production and with self shooting directors. Many use it at home, or for development sizzle tapes that they can shoot and edit.

Many say they prefer FCP7 to the FCPX upgrade, and there are still many detractors of the upgrade which has pushed some towards Adobe as an alternative.

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