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December 2017

In the magazine
Only available in print
  • The Televisual Commercials 30
    Jon Creamer introduces Televisual's exclusive annual report, the Commercials 30, and finds that while budgets are down and production companies are under threat from agency in-house units, commercials producers are finding new horizons beyond ads too.
  • Commercials 30: Best in Show
    Commercials producers also get to vote for their favourite directors, stand out ads and top rated agencies along with their favourite post houses, editors and vfx ops. We reveal the results
  • Commercials 30: The Top 30
    Televisual reveals the Commercials 30 itself, the 30 top rated commercials production companies in the UK
  • Music in Motion
    So what’s next for the music behind the commercials? Will it be another year in the ascendant for London Grime perhaps? Portugese house? Afro beats or the Angolan kuduro sound?
  • Televisual Factual Festival report
    Last month saw Televisual's annual Factual Festival return to Bafta. How to stand out in a world of ever increasing viewer choice was the big theme this time. Tim Dams reports
  • Alison Kirkham in interview
    At the Televisual Factual Festival, the BBC's controller of factual Alison Kirkham outlined the shows the corporation is looking for in the year ahead
From the magazine
Available to read online
  • 2017: the year in review
    Two very different stories – the rise of SVOD players and the Harvey Weinstein abuse allegations – defined TV’s year. Tim Dams reports
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Corporate 50 2015 Back to Reports & survey Listing

£7.1m the average turnover of a corporate (£7.6m last year). The median average is £2.2m up from £1.6m last year.

£244k the average profit made by a corporate (£298k last year)

41 the average number of permanent staff (42 last year). Median average is 16

70% the percentage of its work that the average corporate delivers as ‘moving image content’ (72% last year)

£29k the average budget for a ‘moving image content’ project. Up from £26k.

73% the percentage of its work that the average corporate does for clients based in the UK. 76% last time.

£64k the average budget which was given for a live event

£23k the average budget for a ‘digital media’ project

70% of respondents said that turnover had risen this year (62% last year).

43% of respondents said budgets had risen, 43% said they stayed the same

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