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December 2017

In the magazine
Only available in print
  • The Televisual Commercials 30
    Jon Creamer introduces Televisual's exclusive annual report, the Commercials 30, and finds that while budgets are down and production companies are under threat from agency in-house units, commercials producers are finding new horizons beyond ads too.
  • Commercials 30: Best in Show
    Commercials producers also get to vote for their favourite directors, stand out ads and top rated agencies along with their favourite post houses, editors and vfx ops. We reveal the results
  • Commercials 30: The Top 30
    Televisual reveals the Commercials 30 itself, the 30 top rated commercials production companies in the UK
  • Music in Motion
    So what’s next for the music behind the commercials? Will it be another year in the ascendant for London Grime perhaps? Portugese house? Afro beats or the Angolan kuduro sound?
  • Televisual Factual Festival report
    Last month saw Televisual's annual Factual Festival return to Bafta. How to stand out in a world of ever increasing viewer choice was the big theme this time. Tim Dams reports
  • Alison Kirkham in interview
    At the Televisual Factual Festival, the BBC's controller of factual Alison Kirkham outlined the shows the corporation is looking for in the year ahead
From the magazine
Available to read online
  • 2017: the year in review
    Two very different stories – the rise of SVOD players and the Harvey Weinstein abuse allegations – defined TV’s year. Tim Dams reports
Read >>


Commercials 30 2014 Back to Reports & survey Listing

35 Adam and Eve Mews, London W8 6UG  t 020 7299 1000
managing partner Mike Wells producer Daniel Carter, Tim Daukes
credits Hibernot by Simon Ratigan for RKCR/TAG/Landrover; Stories are Waiting in London and Paris by Simon Ratigan for AMV/Eurostar

Pulse Films
17 Hanbury Street, London, E1 6QR
t 020 7246 5700
ceo Thomas Benski
md Marisa Clifford
ep James Sorton
credits Details by Ben Newman for adam&eve DDB/Sony; The Gun by Thirtytwo for Vice/20th Century Fox

20 Eastcastle St, London W1W 8DB t 020 7927 9400 md Jani Guest head of creative development/ep Rupert Reynolds Maclean head of production Verity White credits Rufus the Hawk of Wimbledon by James W Griffiths for Mother/Stella Artois; Moves You by Philippe Andre for Sapient Nitro/Lycra

2-3 Bourlet Close, London W1W 7BQ
t 020 7907 1000
managing partner/ep David van der Gaag creative partner/ep Charlie Crompton credits Amazing in Motion/Swarm by Sam Brown for CHI/Lexus; Made of Black by Sam Brown for AMV BBDO/Guinness

Rogue picks out its partnership with US boutique shop Imperial Woodpecker which has brought Stacy Wall, Mark Zibert, Simon McQuoid and Peter Martin on to the roster as well as “originating two content projects which were commissioned as a result of Rogue pitching ideas to the agency.” And it’s this type of idea that could be more important in future: “Content allows for initiating and/or co-authoring the creative and challenging conventional advertising boundaries. The ambition now should be to get clients to commit to more production spend to support this new wave of advertising.”

1st Floor, 18 Wells Street, 
London, W6 0LP
t 020 7637 9821
company director/ep Sorcha Shepherd ep Louise Gagen head of sales Georgie MacEchern
credits Carousel by Keith Schofield for Mother/Ikea; Unleash Your Beast by Karim Huu Do for Iris/Adidas

Caviar, a relative newcomer to the UK market, feels that the last year has consolidated the idea that it has now well and truly arrived in London. “When we first opened, we had the talent to achieve great things, but as we were a relatively unknown entity in the UK we were sometimes the wild cards on pitches.” But after spots like Keith Schofield’s Be More Dog for O2 “we are real contenders in the UK market” and with that “the opportunity is there to build on our reputation and continue to make creative & award winning work.”

33-34 Rathbone Place, London, 
W1T 1JN t 020 7323 9933
ceo Andrew Ruhemann md/ep Alex Webster md/COO Nicola Finn credits The Last Game by Jon Saunders for W+K Portland/Nike; Homeland by Darren Walsh for VCCP/Compare the Market

Passion points to its work for the Risk Everything campaign for Nike as a major highlight with the main five-minute film receiving “397 million views across social platforms. The interactive ‘Ask Zlatan’ campaign reached tens of millions of followers. The entire campaign was 10 months in the making using a crew of up to 120 people and setting new sharing records on Facebook along the way.” Passion also has a successful feature docs business and “a significant part of Passion’s future lies in its own IP,” it says.

Moxie Pictures
74 Gloucester Place, London, W1U 6HH t 020 7935 4930 md Dawn Laren deputy md/head of Sales Siobhan Murphy credits Magician, Horse Whisperer & Stunt Man by Frank Todaro for Ogilvy London/Expedia; Fan Squad by Big Red Button for Saatchi&Saatchi/Carlsberg

Great Guns
43-45 Camden Road, London, 
NW1 9LR t 020 7692 4444
Ceo/ep Laura Gregory 
global head of integrated Sheridan Thomas ep Kate Phillips
credits Flynit by Shearer/LaForet for Nike/Nike; Car Chase by Ron Scalpello for JWT/Kit Kat

199 Wardour Street, London W1F 8JP
t 020 7439 7966 ceo th1ng/th2ng Dominic Buttimore ep th2ng Hannah Cooper ep Film Club Sue Loughlin ep Flux Chris Mansson credits Simpsons titles by Sylvain Chomet for Fox; Mindfull by Shay Hamias / Will Barras for M&C Saatchi/Mindfull

125-133 Camden High Street, London NW1 7JR t 020 7267 5000
managing partners John Doris, Matt Hichens head of production Lucy Hayes credits Audi Vision Film by James Brown for BBH/Audi; If At First You Don’t Succeed by John X Carey for AMV BBDO/Guinness

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