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March 2018
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  • Genre report - Entertainment and comedy
    In a two-part special, Tim Dams reports on TV’s fresh focus on entertainment, and new directions in comedy
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  • Game On for C4 & Netflix drama
    Set in the world of computer gaming, C4 and Netflix’s Kiss Me First combines live action and impressive cg animation. Tim Dams reports
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Reports&
surveys

Commercials 30 2011 Back to Reports & survey Listing

We asked every commercials production company to name the rival outfits they most respected

1. Rattling Stick
Once again it’s Rattling Stick that takes the top spot in our peer poll. It’s now the fourth year in a row that the production outfit has been voted the producers’ favourite producer. It’s seen as a “solid production company” with “amazing talent” that produces “consistently high quality work.” “Good work, good people,” as one voter puts it.

=2. Blink
Blink moves from fourth place in the peer poll to joint second this time. “James Studholme is a legend,” says one voter. “Solid and beautiful work,” says another. “Clever diversity of a brand giving it greater longevity and taking full advantage of an expanding marketplace in straightened times,” is one voter’s take on the company.

=2. Partizan
“Always interesting and nice people,” is one of Partizan’s peer’s comments on the company. Others admire it because it has “developed a global brand but stayed true to its creative principles and preserved its standout quality with intelligent leadership by Madeleine Sanderson.”

=2. Smuggler
Smugger moves from eighth on last year’s peer poll to joint second this year because of its “good directors” and because admirers “respect the talent and the incredible fast growth of the UK company.”

5. Knucklehead
Knucklehead makes it into the peer poll top 10 once again due to its “boutique roster and its intriguing attitude” and for being “consistently good at growing directors.”

=6. Academy
It’s an equal sixth for Academy this time. The company’s admired for being “consistent, reliable, prolific.”

=6. Gorgeous
The home of Vince Squibb, Chris Palmer and Frank Budgen again takes its place in the peer poll top 10.

=6. Sonny
“They have Bond” is how one admirer explains their vote for Sonny – that’s Fredrik , of course, not James. Others admire the company for its “good production approach” and because it is “known for  producing great work and intelligent resourceful leadership by Helen Kenny and her production team.”

=9. MJZ
“Great roster” is the simple take of one MJZ voter.

=9. RSA
RSA is admired because it’s “run by a lovely md, helpful, professional, knowledgeable. Has lots of good talent.” And simply because it’s “been around so long.”

=10. Pulse Films
“One to watch” is one voter’s take on the multi-dimensional Pulse.

=10. Stink
A return to the top tier of the peer poll for Stink after four years away.

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