The Commercials 30 report
Jon Creamer introduces Televisual's exclusive Commercials 30 survey, reporting on a commercials production sector in a state of flux
The art of studio directing
Studio directing is all about planning, teamwork and keeping a cool, clear head when things don’t go as expected. David Wood reports
Life through the lens
Cameras can now accommodate a much wider range of lenses, allowing directors and DoPs to dramatically alter the look and quality of their programme images. Adrian Pennington reports on the best options
Ex-RDF founder David Frank has big ambitions for his new company Dial Square 86. He talks to Tim Dams
Boom time for film post
The government's film tax relief is attracting a growing number of international features to the UK, a fact which hasn't gone unnoticed by the post industry. David Wood reports on the post house features boom.
21 DUBBS | EYEFRAME
25-26 Poland Street, London, W1F 8QN
t 020 7534 4800 e email@example.com
Md Julie Redmond Directors James Greenwall, Clive D’urban, Christos Glaridis Customer services James Greenwall Genres film, TV Credits The King’s Speech DVD/Blu-ray, Anuvahood DVD/Blu-ray, Drive Angry 3D & 2D Blu-ray/DVD Services audio (5.1), grading (HD), vfx (2d, 3d, animation), editing, DVD, Blu-ray, film (restoration, recording), camera hire Turnover £4m
KIT 30th= PRODUCER 20th= TURNOVER 22nd PEER –
Disc authoring and film restoration specialist Dubbs | Eyeframe has focused on expansion into new areas over the last 12 months: “The market continues to be tough, especially when budgets are still low and continued investment is required. We’ve grown additional areas such as live events and filming, which have proved very successful and have maintained a constant business,” explains the company’s James Greenwall.
Barclay House, 35 Whitworth Street West, Manchester, M1 5NG t 0161 228 0330
Mds Andrew Sumner, Janet Sumner Facility manager Paul Peppiate Customer services Nicola Spanou Genres TV Credits Dragons’ Den, Waterloo Road, The Royle Family Services audio (5.1, Foley, ADR), grading (2k), vfx (2d, 3d, animation), editing Turnover £3.5m KIT 17th PRODUCER 22nd= TURNOVER 25th PEER –
“It’s been a challenging first quarter, much busier Easter to end of year and a fully booked final half year,” says technical director Brian Hardman.
23 CLEAR CUT PICTURES
1 Springvale Terrace, London, W14 0AE
t 020 7605 1734
Md Paul Austin Facility manager Nicky Burchett Customer Services Richard Hobbs Genres TV, corporate Credits I Shouldn’t Be Alive, Is The West Dead? (Panorama episode), Hugh Laurie: Down By The River Services audio (5.1, Foley, ADR), grading (4k), vfx (2d,3d, animation), editing, DVD, Blu-ray Turnover £2.6m
KIT 20th PRODUCER 9th TURNOVER 32nd PEER –
West London’s sizable post player Clear Cut Pictures has had “a steady year in terms of growth and revenue – we’re pleased rates are starting to level out and pleased to be working with lots of new clients,” says md Paul Austin. Along with many other post houses in 2010/11, Clear Cut has invested a good deal of time and energy in ensuring its facilities are fully equipped for file-based working and the massive influx of data cameras that have come to prominence this year. “We’ve got on top of tapeless, which threw up lots of technical challenges that pushed us to deliver storage and workflow efficiencies.” Next for the company is further expansion: “We’re currently looking at many different expansion options – either acquisition, merger or joint venture,” reveals Austin.
24 CROW TV
Unit 1.5 & 1.6, Shepherds Building East, W14 0DQ
t 08750 850 1008 e firstname.lastname@example.org
Md Will O’Connor Facility manager Marley Bryan Customer services Jocelyn Buckley Genres TV Credits The Secret Millionaire, Pointless, Made In Britain Services audio (5.1), grading (2k), vfx (2d, 3d, animation), editing, DVD, Blu-ray Turnover £3.1m
KIT 20th= PRODUCER 18th= TURNOVER 28th= PEER –
Crow TV is another of West London’s broadcast-focused facilities – it lays claim to being the largest in the area. It’s been “busy, but with hardened rates and more complex workflows,” says md Will O’Connor. “Rates have continued to be chipped away at a time when almost all work has become HD and tapeless.” The post house employs 50 people and three years ago took over Endemol’s inhouse facility The Edit House.
25 ABSOLUTE POST
8 Poland Street, London, W1F 8PX
t 020 7851 6700 e email@example.com
CEO David Smith Md Andy Barmer Deputy head of production Lisa Vaughan Genres ads Credits ads for Lipton Ice Tea, Mastercard, Orange, Robinsons, Verizon, Axe/Lynx, COI, Co-Operative, Skoda, Ikea, Motorola, Renault, Baileys, Nissan Services vfx (2d, 3d, animation), editing, DVD, Blu-ray Turnover £3.9m
KIT 43rd= PRODUCER 38th= TURNOVER 23rd
Absolute has steadily grown from a boutique commercials vfx house, set up by ex-The Mill Flame artist David Smith in 2004, to a much larger concern with an offshoot branch in New York. Over the last year, the company has experienced the same shake up in the roles of post house, agency and production company as other vfx houses: “Agencies are doing post, production companies are working direct to client, post houses are directing work,” says md Andy Barmer. “This shake-up is challenging but is bringing very interesting opportunities for those companies that are flexible enough to engage effectively.”
26 HOGARTH WORLDWIDE
164 Shaftesbury Avenue, London, WC2H 8HL
Also has branches in Singapore, Mexico City, New York and Hong Kong
t 020 7240 6400 e firstname.lastname@example.org
Mds Barry Jones, Kevan Thorn Facility manager/Customer services Richard Ireland Genres ads, corporate Credits Ford Focus ad, launched in 20 European countries, Sunsilk ads, global versioning and post production, Lucozade Louder Services audio (5.1), grading (2k), vfx (2d, 3d, animation), editing Turnover £8.1m
KIT 20th= PRODUCER – TURNOVER 14th PEER –
Hogarth, which is part owned by WPP, brands itself a ‘advertising implementation agency’. Its core business is centred on localising and adapting commercials campaigns in print, TV and digital media for different worldwide territories for WPP’s ad agencies. It’s an ‘industrial scale’ set up, and is growing fast with a huge office in Shaftsbury Avenue and branches in North America, South America and Asia. “2011 has been a year of continued growth for Hogarth as new facilities have been built, and new clients have been won,” says facility manager Richard Ireland.
27 HALO POST
75-77 Margaret Street, London, W1W 85Y
t 020 7636 5766 e email@example.com
Md Jo Beighton Customer Services Matthew Locke Genre TV Credits Outnumbered, Inside The Human Body, David Attenborough’s Flying Monsters 3D Services audio (5.1, ADR), grading (2k), telecine (2k), editing Turnover £2m KIT 34th PRODUCER 17th TURNOVER 34th= PEER 17th=
“Our core clientele remain doc filmmakers, and we’ve increased our activity in comedy, drama, corporate and commercials markets in the past year. We’re looking to increase our capacity to accommodate our expanding client base,” explains md Jo Beighton.
28 BTV POST
Unit 1, Wedgwood Mews, 12-13 Greek Street, London, W1D 4BA and 1 Clifton Mews, Clifton Hill, Brighton, BN1 3HR t 020 7205 5519 e firstname.lastname@example.org
Md David Pounds Facility manager Jon Lee Customer services Susan Tunstall Genres TV, corporate Credits Songbook 3D, High Octane, Britain’s Fattest Man Services audio (5.1, ADR), grading (4k), editing, DVD, Blu-ray, film (restoration, recording), camera hire Turnover £3.2m
KIT 27th PRODUCER 30th= TURNOVER 27th PEER –
BTV Post sensibly rebranded from Brighton TV last year shortly before opening up a London branch. The company, which is perhaps best known for its stereo 3d post work, is “on track to post 100 hours of 3d content in 2011,” says md David Pounds. “We’ve seen a big increase in 3d work this year.” Pounds believes the post industry has “stabilised compared to 2010”. Now it’s established a base in London, BTV plans to further expand its office in the city over the coming year.
4th Floor, South Central, 11 Peter Street, Manchester, M2 5QR and Dalintober Hall, Dalintober Street, Glasgow, G5 8NW t 0161 839 6080 e email@example.com
Md David Jackson Facility managers and Customer services Damien Lynch, Brian Suttie Genres ads, TV Credits Everything’s Rosie, Lost Kingdoms Of Africa Services audio (5.1, Foley, ADR), grading (2k), vfx (2d, 3d, animation), editing, DVD, Blu-ray Turnover £3.7m
KIT 15th= PRODUCER 41st= TURNOVER 24th PEER –
28 Newman Street, London, W1T 1PR
t 020 7636 4488 e firstname.lastname@example.org
Md Shelley Fox Facility manager Rick Halsall Customer services Shelley Fox, Alan Cronin Genres TV Credits Celebrity Juice, The Rob Brydon Show, Life of Riley Services audio (5.1, ADR), grading (HD), vfx (2d, animation), editing Turnover £2.5m
KIT 57th= PRODUCER 18th= TURNOVER 33rd
Suite is the ‘go to’ post house for comedy series. It’s previously worked on The Inbetweeners, Katy Brand’s Big Ass Show, Al Murray’s Multiple Personality Disorder and Never Mind The Buzzcocks, as well as a long list of other British comedy gems. Last year was no exception – it’s been “steady business throughout the year,” says facility manager Rick Halsall, including “more side projects and ever increasing tapeless projects with huge data requirements”.