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Video Europe orders 20 Alexa Mini cameras

Video Europe orders 20 Alexa Mini cameras
David Wood
23 March 2015

Video Europe has placed a big order with Arri for its new Alexa Mini camera.

Director Matt Marner said that Video Europe already has over 100 Alexa and Amira cameras so placing "a large early order made sense".

The company has ordered 20 Alexa Mini cameras, expected to start shipping in May, as well as six Arri Alexa SXT Plus cameras, the 4K capable Alexa model which was announced last week.

Marner said: “With over 100 Arri Alexa’s and Arri Amira cameras already in our rental fleet, it made sense to place such a large order straight off the bat for the Alexa Mini.

“We have lots of clients that take Arri Alexa cameras for various productions but they always use alternative cameras for gimbal, crane and run and gun shots.

“Now they don’t have to with the Alexa Mini. It uses the same sensor as its bigger brother, so all footage will look identical, therefore reducing time in post.

“The Alexa Mini completes the family of Alexa cameras and we think it will perform very well in the marketplace.”

Arri says the Mini will eliminate the complications of working with third-party cameras by keeping everything within a single camera system.

The launch is seen as Arri's response to the growing range of miniature cameras adapted for use with gimbals and on drones, an areas where rivals such as Red are establishing market share.

The Mini features sealed electronics, a lightweight carbon housing and a solid titanium PL mount that connects directly with the new internal sensor mount to ensure a stable flange focal distance, even when using large lenses. 

It can be operated by wireless remote control, as a normal camera with the Arri MVF-1 multi viewfinder attached, or with an on-board monitor and controlled via the user button interface on the camera body.

At 2.3kg the camera can be held at arm’s length in a hand rig. 

The design allows filming in any orientation, including upside-down and in portrait mode.

In addition, the Alexa Mini’s interchangeable lens mount can be replaced with any of those designed for the Amira, allowing the use of B4 video and EF mount stills lenses.

The body design is optimized for use with new-generation brushless gimbals, multicopters and other specialized rigs. 

Last month Freefly, the maker of the Movi stabilisers and Cinestar drones, released The Balloonist, the first short film shot with Arri’s newly announced 4K Alexa Mini.

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