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Endemol Shine appoints Joe Pietroni as CTO

Endemol Shine appoints Joe Pietroni as CTO
Jon Creamer
16 May 2016

Endemol Shine Group has promoted Joe Pietroni to Group Chief Technology Officer.

Reporting into Endemol Shine Group’s Director of Commercial and Strategy, Wim Ponnet, Pietroni will be responsible for heading up a new technology team, focusing on developing new apps around the Group’s digital video business, overseeing server operations for Endemol Shine Group’s gaming apps, and technical strategy across the group for these areas.

Having joined the company in 2012 as Director of Digital Production, Gaming, Pietroni was more recently Director of Technical Development, Apps and Games where he was responsible for establishing Endemol Shine Group’s global development team producing apps and games for some of the group’s leading brands such as ‘Deal or No Deal’, ‘Mr Bean’, ‘Big Brother’ and ‘Your Face Sounds Familiar’ in addition to YouTube video apps supporting a number of Endemol Shine Beyond channels. Prior to joining Endemol Shine Group Pietroni worked at Celador International in games development and founded and directed digital agency Contraplay.

Wim Ponnet, Director of Commercial and Strategy, Endemol Shine Group said: “Joe has already played a significant role in the global development of our apps and games business. He has a proven track record within the digital areas of the company and is ideally suited to oversee new business opportunities and further grow the Group's digital video success.”

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