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OVERVIEW
Now in its fourth year, the Televisual Handbook 2010 is the authoritative reference tool for producers and project managers working in television, film, commercials, corporate and promos production. It’s the well-thumbed book you’ll find on the desks of active business drivers, production executives, directors and project managers who need reliable, real world, practical information in an ‘easy-to-find’, intuitive format.
Televisual understands the needs of the production market - after all we’re in direct contact with commissioners, agencies, production companies, facilities and suppliers on a daily basis. The culmination of this knowledge is the authoritative Televisual Handbook, the essential guide for the busy production executive, with comprehensive drilldown information about primary business contacts, production companies and primary resources and facility partners. The Televisual Handbook provides the busy production executive with enough detail to make meaningful supplier shortlists or make contact with the right client or provider in the best way.
There are a good number of directories available in the content creation space and it can be difficult to tell how many are distributed and who gets which. Most of the information they provide is presented telephone-book style (company name, and basic contact information) listed under generic headings, without any logical order of events. The emphasis with most is the quantity of names and numbers provided, many of which are out of date, duplicated or defined by payments for additional listings.
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- Beautifully designed with colour-coded sections for ease of use
- Televisual sized (285mm x 235mm), perfect bound and finished to very high specifications
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- Free to all Televisual subscribers with December 2009’s issue
- Televisual sized (285mm x 235mm), perfect bound and finished to very high specifications
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CONTENTS
The Televisual Handbook is almost entirely fact based with the listings supported by additional and helpful insights most of which are drawn from Televisual’s core surveys, reports and interviews over the year. It is worth noting that all of the listings within the Handbook are checked and updated within six weeks of going to press.
There are five parts to the Televisual Handbook, as follows.
TV BUSINESS AND FUNDING
Commissioners - bang up to date information about key broadcast commissioners explaining where they work, what (genres) they commission and how to get hold of them. Key controllers and commissioners are additionally profiled with practical insights in to what they’ve commissioned, what they’re looking for and how they wanted it presented.
Screen agencies - what they do and how they can help (including grant allocations).
Distributors - to help Indies find the right partner for programme distribution, including details of genre specialisations and recent programmes represented. Included are on the record profiles of many of the major distributors
PRODUCTION COMPANIES
Independent broadcast production companies - complete with genres, recent credits and key staff supported by profiles drawn from the Televisual Production 100.
Commercials production companies - including recent credits and key staff, supported by key information and profiles from the Televisual Commercials 30.
Corporate production companies - including recent credits and key staff, supported by key information and profiles from the Televisual Corporate 50.
PRODUCTION TECHNOLOGY AND RESELLERS
Cameras - presented as a chart, a guide to finding the best camera for the job including most common applications, recording formats, recoding media, body type, interchangeable lenses, frame rates, number of audio channels, weight and approximate pricing policy. The listings order is by manufacturer.
Camera peripherals - lenses, batteries and other essential items to consider when purchasing a camera.
Editing systems - presented as a chart, a guide to finding the right editing system for specific needs, including most common applications, operating system(s), formats supported, and approximate pricing policy.
Resellers - which resellers represent what manufacturers and software publishers, where they’re based and how to get hold of them.
PRODUCTION RESOURCES
Camera Hire - where to get which recording formats and how to get hold of them.
Outside Broadcast - includes how many HD or SD trucks, how many cameras, monitors and VTRs per truck, recent credits, comprehensive contact details and even the lengths of each truck. This section includes Flyaway Specialists – a standout feature about primary hire companies supporting live television production.
Studios - includes details about number of studios (and how many are sound stages), respective sizes, audience facilities, recent credits, whether HD / SD, where they’re based and full contact information. Again, there are extended profiles of the bigger studios.
POST PRODUCTION AND RESOURCES
Post-production - it is currently almost impossible to shortlist potential suppliers from most directories. The Televisual Handbook gives full details that allow for real choices on top of full company details and key points of contact to be made including:
Disciplines
- Film
- Commercials
- Broadcast (with further genre breakdowns)
- Corporate
Services
- Audio - Stereo, 5.1, Foley, and / or ADR
- Grading - SD, HD, 2K and 4K
- TK / Scanning - SD, HD, 2K and 4K
- VFX / Animation - 2D, 3D, animation and / or graphics
- Editing - offline, online and / or on location
- DVD - design and authoring, replication and blu ray
- Other - film restoration, film recording, camera/crew hire and / or film cutting.
Footage and archive - a full list of libraries, what they offer and respective contact details
Music - is broken in to two sections for published (library) music and composition, again with full contact information and a brief description of the company
All facilities and resources are not the same (!) The depth of information in all sections of the Televisual Handbook is designed to allow producers to make real shortlists and choices rather than simply lumping all, say, post-production companies together as if they all had the same offer.
The Televisual Handbook provides a detailed overview of your company’s offer but by advertising you can tell the production market what your brand stands for and why they should choose you above your competition.
CIRCULATION GUARANTEE
The Televisual Handbook 2010 is sent to all Televisual readers with the December issue (please see our ABC audited circulation) and is the most powerful advertising medium for anyone who wants to communicate and sell their services or products to the UK production community.
The majority of Televisual’s circulation is defined by individual budget control for hiring resources, buying kit, commissioning content and asset storage. Its an extremely potent readership that together commissions, produces and creates the vast majority of UK television, commercials, (top-end) corporate communications and film. Approximately 80% of our controlled circulation readers have confirmed that they have meaningful budget responsibility for both buying kit and hiring resources. You can be sure the right people will see your advertising.
Please see our the Televisual readers overview that explains our circulation policy, where Televisual readers work, what they spend there money on and how much they have to spend.
ADVERTISING
When you advertise in The Televisual Handbook you can be certain that your company offer will be seen in the right context, the right editorial environment and by the right readers. With the credibility and brand force of Televisual behind it The Televisual Handbook is without doubt the key reference tool for the busy UK production executive.
The Televisual Handbook only accepts display advertising. There are no additional listings for sale as the handbook is an editorial product with the needs of the reader placed above all else. Both advertising rates and mechanical specifications are the same as for Televisual.
Copy deadline 19th November 2009 |
