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Televisual storyboard - June

10 June 2010

In this month’s Storyboard, Fluid Pictures steps into the arena for C4; MTV sprouts an organic logo; Momoco builds a Father and Son relationship for ITV; Uli Meyer finds monsters in the toilet for Domestos; Beautiful TV heads back to the 80s for 4Music; Lola builds blocks for Expedia; Blue Zoo cheers on ITV’s World Cup hopes; Big Button channels Tron for Ash and Kream expounds on the true spirit of cricket

October Films hired Fluid Pictures to create these 300-style fight sequences for its upcoming Channel 4/Nat Geo show Gladiators: Back From the Dead. Compositing was by Cameron Gilroy and MJ Azzopardi, cg by Gilroy and Adrian Wyer and vfx production by Dave Throssell.

Beautiful TV was commissioned by 4Music to create these sponsorship bumpers for Lips: I Love The 80s, a new karaoke game for the Xbox. Design was by Roxanne Silverwood and animation by Matt Birkinshaw.

Momoco created the main titles for ITV’s upcoming thriller, Father and Son, starring Dougray Scott. The sequence, designed by Nic Benns, is a heavily textural piece that layers micro-fiche, x-rays and forensic imagery to capture the dark atmosphere of the mini-series. Newspaper clippings and family photos were also created to invoke the sinister past of Scott’s character.

Uli Meyer Animation has just finished this ad for Domestos called Face Off, a live action and animation mix ordered by Lowe London. The director was Uli Meyer and the producers were Matt Saxton and Liz Chan.

MTV - Logo Animation from on Vimeo.

This logo animation for MTV was designed and directed by Enrico Lambiase and Giovanni Bucci. The piece, an abstract mix of 2d and 3d graphic elements and real footage, has MTV sprouting a magical environment made up of branches, nature and industrial elements combined together. The soundtrack is a dirty steel and metallic sound mixed together with female opera vocals. World Cup Promo from Blue Zoo on Vimeo.

Blue-Zoo was commissioned to design and animate this
20-second spot to promote ITV’s World Cup website. It was ordered by ITV Creative. The creative director was Chaka Sobhani and the art director was Tom Box.

Expedia Blocks from ipress play on Vimeo.

Great Guns asked Lola to animate this ad for holiday company Expedia. It uses animated blocks to show how to build the perfect vacation. Director was Giles Greenwood, vfx supervisor was Grahame Andrew.

Big Button’s latest promo for Ash is this sci-fi inspired music video for the band’s synth-pop single Binary. The footage was shot on green screen in New York before being shipped to the BB team in the UK to add Tron-esque effects.

Kream was commissioned by the MCC to produce a sequence to promote its ‘MCC Spirit of Cricket’ programme that showcases the roles and responsibilities of captains, players and umpires. It was directed by Ed Salkeld.

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