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Mr Happy sees red

11 October 2010

Classic kids character Mr Happy turns nasty in a new Specsavers spot after he misses out on the optician chain’s biggest ever free offer.

Passion Pictures’ Darren Walsh was brought in by the creative director of Specsavers Creative, Graham Daldry, to recreate the exact look and feel of the original Mr Men cartoons.

In the new ad, Mr Happy wakes up in a grump (after missing out on the free glasses offer) and strides through the Mr Men world throwing a cake in Mr Greedy’s face, dumping a dustbin on Mr Messy’s head, pulling off Mr Bump’s bandages and tying Mr Tickle’s arms together.

Creative director: Graham Daldry
Copywriter: Simon Bougourd, Aaron Scoones          
Art director: Neil Brush, Michael Hutchinson
Agency producer: Sam Lock
Media agency: MEC
Media planner: Gary Caranay
Production company: Passion Pictures
Director: Darren Walsh
Production company producer: Debbie Crosscup
Post-production: Passion Pictures
Audio post-production: Simon Capes @ Clearcut
Composers: Anthony Hymas @ Joe Campbell

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